IT ALL BEGAN WITH A JOURNEY
On the 1st January 1999, Travis Gale set out on a round the world bicycle tour, alongside my friend, Stephen Bonaconsa. Their vision was to raise R1 Million for children affected by and living with HIV / AIDS in KZN, South Africa.
On the 18th December 1999, they peddled back into Johannesburg, our starting point, having successfully cycled through 16 countries, raising R1.7 million for their cause.
THE MIDDLE JOURNEY - 8 KEY INSIGHTS
Drawing from 8 days of a round the world cycle tour, The Middle Journey explores 8 insights which will encourage and equip you through The Middle; the territory we must navigate in pursuit of our goals.
Every start has a day 5. Keep going.
Who you are will get you there. Refuel from your story.
What you focus on expands. Protect your perspective.
Mini milestones all add up. Think big, plan small.
Plans change. Be present and agile.
The middle is best done with others. Find your tribe.

The Middle is tough. Be real. Share your struggles.
Barriers sometimes win. Embrace and learn from failure.
OUR CORE OFFERINGS
THE MIDDLE BOOK
The Middle Book includes stories from the round the world cycle tour, along with their associated insights, which will encourage and equip you through The Middle; the territory we must navigate in pursuit of our goals.
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THE MIDDLE BOOK
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THE MIDDLE JOURNEY
Do you have a goal that you want to achieve but have not been able to get out of the starting blocks? Do you have ideas that you wish you could turn into reality but just don’t know how to go about doing that? Are you currently working toward ambitous goals but have hit challenges which you need to overcome? Do you want to bring focus and strategy to what you are looking to achieve? If you have answered yes to any of these, then The Middle Journey is for you!
A COACHING
JOURNEY
The Middle Journey is a transformative coaching journey. Working with a Middle coach, you will get clear on your goals, articulate the purpose and vision that fuels them, and build a practical strategy to reach them. Together you will identify what stands in your way, develop the grit and perspective to navigate those barriers, and put the right support around you. Your coach walks alongside you through The Middle, encouraging you and holding you accountable, so that you finish what you set out to start.
HOW DOES THE
MIDDLE JOURNEY WORK?
You begin by setting up your profile on The Middle online platform, capturing your goals and where you are on your journey. From there, regular online check-ins create space to pause, reflect on your progress and stay focused on what matters most. Your coach reviews your check-ins, supports you through the challenges you face and holds you accountable to the steps you commit to. As a subscriber, you will also receive regular insights linked to each of the 8 Middle principles, to encourage and equip you along the way.
COACHING
The Middle Coaching creates the space for you to articulate your goals and develop a practical strategy to reach those goals. Together with your coach, you will navigate the 7 insights of The Middle Journey exploring how to increase grit and resilience, how to ensure your goals are fuelled by an authentic purpose and vision, how to overcome the challenges that stand in your way, how to maintain momentum through intentional daily steps, how to develop and leverage a healthy perspective as you navigate barriers, how to ensure you are supported along the way, how to deal with failures and overall, how to finish well and reach your goals.
MEET THE FOUNDER
TRAVIS GALE
Travis is the author of The Middle and a speaker who draws from the world of endurance to encourage and equip individuals and teams to navigate tough terrain and achieve their goals.
In 1999, Travis set out to cycle around the world, a journey that became the foundation of The Middle. The insights he shares have since been tested through two decades of partnering with individuals, teams and organisations to navigate challenging circumstances, building multiple brands, living in South Africa, 17 years of marriage, 13 years of parenting and running seven 100-mile ultra trail races.
Travis also coaches individuals through The Middle Journey, walking alongside them as they navigate The Middle and finish well.
the middle adventures
The Middle is where our goals get tested, and where it’s easiest to lose sight of why we started. A Middle Adventure creates space to step away, reflect, shift perspective and reconnect with what matters, so you return refuelled to keep going. Regular adventure isn’t a luxury. It’s how we navigate The Middle well.
Join our next adventure below, or talk to us about designing one for your private group or team.
Next adventure
The Middle Adventure [Thukela Falls]
Short description of the Thukela Falls adventure (TBC).
- 13 – 15 Nov 2026
- Duration: TBC
- Price: TBC
KEYNOTES
HOW TO KEEP GOING THROUGH TOUGH TERRAIN
The Middle is where we’re tested: the stretch between a bold start and a meaningful finish, where challenges mount and it’s tempting to give in. Drawing on stories from his round-the-world cycle tour, endurance adventures, corporate work, entrepreneurship and everyday life, Travis equips individuals and teams with practical insights to build the grit, resilience and endurance required to navigate The Middle and finish well.
Each keynote is tailored to your context, combining story, media, practical tools and reflective questions that keep the message alive long after the event.
OUR CLIENTS REVIEWS